Top 10 AdTech Startups in india

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Name InMobi
Description Mobile advertising platform
Headquarters Bengaluru, India
Summary InMobi is a global mobile advertising platform that provides a one-stop solution for advertisers and publishers.

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Name Vizury
Description Marketing automation platform
Headquarters Bengaluru, India
Summary Vizury offers personalized marketing solutions to help brands engage with their customers effectively.

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Name SilverPush
Description Cross-device marketing platform
Headquarters Gurugram, India
Summary SilverPush specializes in cross-device marketing solutions to improve ad targeting and user engagement.

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Name Amagi
Description Cloud-based broadcast technology
Headquarters Bengaluru, India
Summary Amagi provides cloud-based solutions for TV and OTT ad delivery, enabling targeted advertising at scale.

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Name Freespace
Description Data-driven advertising platform
Headquarters Mumbai, India
Summary Freespace leverages data analytics to optimize ad campaigns and deliver targeted advertising solutions.

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Name AdPushup
Description Ad revenue optimization platform
Headquarters Noida, India
Summary AdPushup helps publishers increase their ad revenue through automated A/B testing and optimization tools.

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Name Sokrati
Description Performance marketing agency
Headquarters Pune, India
Summary Sokrati is a performance marketing agency that specializes in data-driven digital advertising strategies.

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Name iServe
Description Digital marketing platform
Headquarters Hyderabad, India
Summary iServe offers digital marketing solutions focusing on lead generation and customer acquisition.

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Name AdOnMo
Description On-vehicle advertising platform
Headquarters Mumbai, India
Summary AdOnMo provides innovative on-vehicle advertising solutions to reach target audiences on the move.

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Name Vserv
Description Mobile advertising network
Headquarters Mumbai, India
Summary Vserv offers mobile advertising solutions that help brands reach and engage users on their smartphones.

some frequently asked questions (FAQs) about the top AdTech (Advertising Technology) startups in India:

  1. What is AdTech?
    • AdTech, or Advertising Technology, refers to the use of technology to streamline and optimize the process of buying, selling, and displaying advertisements online.
  2. Why are AdTech startups gaining prominence in India?
    • AdTech startups are gaining prominence in India due to the rapid growth of digital advertising, increasing internet penetration, rise of e-commerce platforms, and demand for targeted and personalized advertising solutions.
  3. Which areas of advertising do AdTech startups in India focus on?
    • AdTech startups in India focus on various areas including programmatic advertising, digital ad platforms, ad exchanges, ad networks, data management platforms (DMP), ad analytics, native advertising, and mobile advertising.
  4. What are some challenges faced by AdTech startups in India?
    • Challenges include navigating data privacy regulations, ad fraud detection and prevention, ensuring ad viewability and transparency, competition from global ad giants, integrating with diverse advertising channels, and measuring ad campaign effectiveness accurately.

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